Process

Step 1. Pre-Production

Company Research

We’ll kick off our video and photoshoot project by meeting with you to gain a thorough understanding of your business, the goals we aim to achieve with your visuals, and where you want to deliver your ads—whether on social media, TV, websites, or other platforms.

Step 2. Pre-Production

Brainstorming & Outlining

Next, after our initial meeting, we start brainstorming ideas for the project. From there, we outline the scenes needed to produce a video that will give you the most impact. I will then send you the ideas via email or schedule another meeting call to discuss further.

Step 3. Pre-Production

Script Writing & Storyboarding

After we finalise the idea, we move on to Script Writing & Storyboarding, where we develop the script and create a visual plan to ensure a smooth production process.

Step 4. Pre-Production

Location Scouting & Casting

In this step, we find the best locations and cast for your video project. Once finalised, we ensure all necessary legal documents and permissions are in place before moving forward.

Step 5. Production

This is when the magic happens.

In production, we handle everything involved in the planning and execution of the filming. This can include locations, equipment, models, and the production crew.

Step 6. Post-Production

After filming, we head back to the editing bay to craft your video. This involves working through three key processes:

Editing

‍While editing, we’ll craft the story from cutting and arranging scenes to adding transitions and special effects.

Color Correction

‍The colors captured during the filming process may look different from scene to scene. So, in color correction, we balance the colors to look realistic and cinematic.

Sound Design

‍Using pro-grade audio equipment, we optimize the audio captured from filming and interweave music and sound effects to give your viewers an immersive experience.

Step 7. Delivery

Once completed and approved, I’ll deliver your video in the required formats along with the source files, should you need them for future video projects. We also store these assets locally for a period of at least 1 year just in case you ever lose these files.